Farmer Story
We collaborate directly with small farmer groups, FPOs, and micro-entrepreneurs, including small processors, to promote locally grown, specific crop varieties and GI-tagged crops. Our goal is to build a farmer story by creating a brand that takes these unique products to both national and international markets.
Through these efforts, we aim to deliver food to your plate that benefits both farmers and consumers alike.
VENGURLA WHOLE CASHEWS-GI Tag
The Product comes from the Kokan cashew region from the small farmer groups involved in the production and processing of cashew nuts.
Vengurla, being a safe and natural port, the commercial center was initially established during 1665 by Dutch traders and subsequently by British rulers.
Cashew (Anacardium occidentale L.) a native of Brazil. In the 16th Century, the Portuguese brought this crop to India to restrict soil erosion.
Vengurla Cashew is a traditional variety of cashew in Vengurla Tahsil of Sindhudurg district. It is also known as Kokan Kaju and is famous for its high juice content. It is also called ‘Wonder Nut’.
WAIGOAN HALAD-GI Tag
The Waigaon Halad Producer Company works with more than 400 farmers for turmeric production, and Amalfarm is directly involved in the procurement.
Until now, Waigaon was primarily known for the famous Dargah of Baba Sheikh Farid Giradwale, but now the village’s turmeric, grown by 2,300 farmers, is popularizing the saying, “A pinch of turmeric every day keeps cancer away.”
Waigaon, located in Samudrapur taluka of Wardha district, is the main area for cultivating special turmeric that naturally contains a high percentage of curcumin. The village is famous as “Haladya Waigaon” (Halad is the Marathi word for turmeric) due to the unique variety of turmeric cultivated since Mughal times.
BENGAL AROMATIC RICE GOBINDOBHOG-GI Tag
The small farmer groups in Burdwan, West Bengal, growing Gobindobhog rice, are crafting their farmer story by partnering with Amalfarm for direct selling.
Gobindobhog rice, grown under traditional organic cultivation practices for over 200 years, carries a deep historical and cultural significance. The name ‘Gobindobhog’ originates from a rich social story predating the establishment of Kolkata city (1690 A.D.). This fine, aromatic rice was traditionally used to prepare bhog offered to ‘Lord Gobinda,’ earning its name and cherished status in Bengal.
Known for its short grains, white color, sweet buttery flavor, and sticky texture, Gobindobhog rice exemplifies the heritage of Bengal’s agricultural legacy.
MITHILANCHAL MAKHANA-GI Tag
Amalfarm is collaborating with local fishermen in the Darbhanga and Madhubani districts of Bihar to procure their products and help them build their farmer story.
The region of Mithila, steeped in history and culture, is believed to derive its name from King Mithi, with Janaka as his father. The later kings of Mithila adopted the title of Janaka, with the most renowned being Seeradhwaja Janaka, the father of Sita.
Through these efforts, Amalfarm not only sources authentic products but also connects the rich heritage of Mithila with the stories of the local producers, bringing their legacy to a wider audience.
“Makhana” is derived from the Sanskrit word for grain Mak. Mak is the meaning of sacrifice. Makhana or Fox nut or Gorgon nut (Euryale feroxsalisb) is an important aquatic cash crop, belonging to the family Nymphaeaceae.
Bihar is the first state in the country and India is the first country in the world to popularize Makhana as a commercial aquatic horticultural fruit crop.It grows in the stagnant water of wetlands or ponds in eastern Asia, they have been used in Chinese medicine for 3000 years and find an important place in the science of Ayurveda too.
SIDDHARTHNAGAR AROMATIC RICE KALANAMAK- GI Tag
Amalfarm is working with farmer groups of Siddhartha Nagar on Kalanamak rice. Kalanamak, deriving its name from the black husk (Kala) and a mild salty (namak) taste, is considered one of the finest rice varieties.
Kalanamak were found from excavation sites at Aligarhwa (Siddharthnagar, Uttar Pradesh) – identified as the territory of Buddha’s father, king Shuddodhan. The name ‘Shuddodhan’ means pure rice. The Asian-Agri History Foundation quotes the works of Chinese traveler Fa Hien who said that when Lord Buddha visited Kapilvastu after attaining knowledge, the villagers asked him for prasad (gift). He gave them the grains, asking them to show them in a marshy place. “The rice will have a typical aroma which will always remind people of me,” he is supposed to have told them. According to folklore, the rice variety, if sown elsewhere, loses its aroma and quality [Singh et al. 2005. Rediscovering scented rice cultivar Kalanamak. Asian Agri-History 9(3):211–219 – Eds.].
It is a short grain, Soft, aromatic, non-sticky, easily digestible rice having a sweet flavor.